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Terms & Conditions

Last updated: June 1, 2025

Please read these Terms and Conditions ("Terms") carefully before using the website vertexseo.store or engaging Vertex SEO ("Company," "we," "us," or "our") for any services. By accessing our website or purchasing our services, you agree to be bound by these Terms.

1. Acceptance of Terms

By accessing or using our website and services, you confirm that you are at least 18 years of age, have the legal authority to enter into these Terms, and agree to be bound by all provisions herein. If you do not agree to these Terms, please discontinue use of our website immediately.

2. Services

Vertex SEO provides search engine optimisation (SEO) services including, but not limited to: technical SEO audits, on-page optimisation, link building, local SEO, e-commerce SEO, international SEO, content strategy, and SEO consultancy.

The specific scope of services, deliverables, timelines, and pricing will be outlined in a separate Service Agreement or proposal provided to each client prior to commencing work.

3. No Guarantee of Results

While we apply industry best practices and invest considerable effort into every campaign, we cannot guarantee specific rankings, traffic levels, or revenue outcomes. Search engine algorithms are controlled by third parties (Google, Bing, etc.) and change frequently. Past results achieved for other clients do not guarantee similar outcomes for your website.

We guarantee the quality, volume, and professional standard of our work as outlined in your Service Agreement, but not specific ranking positions.

4. Payment Terms

  • All fees are payable in advance at the start of each billing period unless otherwise agreed in writing.
  • Invoices are due within 7 days of issuance unless otherwise specified.
  • Late payments may result in suspension of services.
  • All prices are stated in USD unless otherwise agreed. Currency conversion costs are the client's responsibility.
  • Refunds are not provided for services already rendered. Disputes must be raised within 14 days of the relevant invoice date.

5. Cancellation Policy

Either party may terminate a service agreement with 30 days written notice via email or WhatsApp. Upon cancellation:

  • Work completed up to the cancellation date will be billed at the agreed rate.
  • Any prepaid fees for work not yet commenced will be refunded on a pro-rata basis.
  • All deliverables, reports, and assets produced up to the cancellation date remain the property of the client upon full payment.

6. Intellectual Property

Upon full payment, all work product created specifically for your website (content, on-page optimisations, technical fixes) becomes your property. However, Vertex SEO retains ownership of all proprietary methodologies, tools, templates, and processes used to deliver services.

You grant Vertex SEO a non-exclusive licence to access your website, analytics, and related platforms as necessary to deliver the agreed services.

7. Client Responsibilities

To enable effective delivery of our services, you agree to:

  • Provide timely access to your website CMS, Google Analytics, Google Search Console, and other relevant platforms.
  • Respond to requests for information, approvals, and feedback within reasonable timeframes.
  • Ensure your website does not violate any applicable laws or third-party rights.
  • Inform us of any significant website changes, platform migrations, or business developments that may affect SEO.

8. Confidentiality

Both parties agree to keep confidential all proprietary business information shared during the engagement. This includes client data, business strategies, and Vertex SEO's methodologies. This obligation survives termination of the service agreement.

9. Limitation of Liability

To the maximum extent permitted by applicable law, Vertex SEO shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, revenue, data, or business opportunities, arising from your use of our services or website.

Our total liability to you for any claims arising from our services shall not exceed the total fees paid by you to Vertex SEO in the 3 months preceding the claim.

10. Indemnification

You agree to indemnify, defend, and hold harmless Vertex SEO and its team members from any claims, damages, losses, liabilities, and expenses (including legal fees) arising from your use of our services, your violation of these Terms, or your violation of any third-party rights.

11. Third-Party Tools & Platforms

Our services may involve use of third-party tools, platforms, and APIs (e.g., Google Analytics, Ahrefs, SEMrush). You acknowledge that these platforms have their own terms of service, and we are not responsible for changes to, or unavailability of, third-party tools.

12. Amendments

We reserve the right to update these Terms at any time. Material changes will be communicated via email or WhatsApp. Continued use of our services after changes constitutes acceptance of the updated Terms.

13. Governing Law

These Terms shall be governed by and construed in accordance with applicable international commercial law. Any disputes shall first be attempted to be resolved through good-faith negotiation. If unresolved, disputes may be submitted to binding arbitration.

14. Entire Agreement

These Terms, together with any Service Agreement or proposal, constitute the entire agreement between you and Vertex SEO regarding the services and supersede all prior agreements and understandings.

15. Contact

For questions about these Terms, please contact us:

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